Medical Union: No longer afraid of the price of medical expenses, it uses AI to promote rational drug use.

医方中联:再也不怕天价医药费了 它用AI 来推动合理用药

According to China Medical Network, in 2018, China's pharmaceutical market can reach nearly 2 trillion. This is a tempting market, there are many opportunities, but there are also many problems, such as how to make patients rational use of drugs? Although there are many third-party rational drug companies that offer system software on the market, this market has been “smooth” for decades, and the emergence of the medical company Zhonglian hopes to add a new definition to the rational drug industry.

Founded in March 2017, Zhonglian is a third-party pharmacy service platform enterprise that uses “SASS AI” technology to help medical institutions achieve “knowledge maps” and “prescription flows”. The medical association is aimed at terminating the heavy interest relationship between medicines and implementing the policy of “separation of medicines” to enhance the medical experience of patients.

As mentioned earlier, the rational drug use industry has existed for decades, but it has been tepid. Xu Guoyong, the founder of the medical party Zhonglian, explained the reason to the mobile technology: "Rational use of drugs is not just a pain point in the hospital, but because of policy reasons, every hospital must practice rational use of drugs. However, the rational use of drugs in the market The business model is doomed to 'do not do big'. They are all in the form of one-time sales of software, which will make the regulatory requirements of medical institutions satisfied, there is no continuous motivation to pay. So, the whole market is not hot."

In addition, according to Xu Guoyong, the current third-party rational drug companies mainly manage some basic qualitative drug safety issues, such as medication contraindications, etc., and do not involve the analysis of the performance, efficacy, and cost performance of reminders. This allows the rational drug management system to be in the “can be used” status in the hospital.

In order to avoid these problems and improve the use rate of rational drug use, the doctors have done a lot of exploration. First of all, the medical company Zhonglian does not directly sell system software to the hospital, but provides a rational drug review API interface service. Commercial insurance companies, medical institutions, and HIS vendors can all access their auditing platforms. Next, the company will provide partners with knowledge systems and data services.

“We provide an open source knowledge platform such as Encyclopedia. All hospital experts can build a knowledge system to share knowledge content on our platform. We are only responsible for opening the rules for reviewing prescriptions. So in terms of cost performance, we have a lot of For example, traditional rational drug use software costs 200,000 and 300,000, and our open source platform only needs tens of thousands of dollars. According to Xu Guoyong, the open source platform is similar to the 360 ​​encyclopedia entry, which is built for medical institutions. A processing platform for drug-related information can finally form a hospital-specific drug knowledge system.

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